Thursday, July 21, 2011

Terrible Advertising

Here is a commercial that I was much better having not seen, thanks to my room mate for this.  Applebees put out this terrible commercial to promote its new during lunch time offer.  I am not sure what is so special that they brag about being able to deliver microwaved food in less than 15 minutes, but they have found the most annoying way to do it.  The song, while very annoying, does at least convey its message about the deal, but the visuals are terrible.  I would be adding Applebees to my list of places I do not frequent until this campaign goes away, but I long ago refused to eat at Applebees, so I have no consumer threat to bring to bare against them.

Look forward to next week for a large post on radio advertising, with a look as some local, (to Cleveland) national and internet radio advertisements. 

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